Campaign Manager – B2C Digital Agency

Role Description: Campaign Manager


iCumulus is a team of Direct Response experts. We provide a full suite of services for clients focused on the generation of consumer responses. These multi-channel campaigns are focused on the convergence of data and digital media

We utilise the best of breed technology and combine this with our team’s deep industry experience marketing across both data and digital. Pushing the leading edge, we have developed our own marketing technology stack that enables us to provide clients with the best of breed data prospecting tools.

Key areas of our business:

  1. Demand Generation – full-service media trading platform delivering response driven campaigns
    • B2C
    • B2B
  2. Marketing Tech development
    • Data Management platform
    • Data validation
    • Artificial Intelligence

The Role – Campaign Manager  (B2C)

The Campaign Manager will work with and support the Account Manager to implement our client’s campaigns.

This role will suit a detailed Campaign Manager who is keen to develop significant media and Digital knowledge & understand client’s within our space of operation.


  • Coordinate, set up offers and run campaigns with help from the Operation’s Team
  • Review client briefs, creative and text.
  • Liaise and negotiate with our publisher network
  • Execute and optimise our clients’ digital marketing campaigns, to the highest standards of quality and care
  • Liaise with clients and provide reporting on their campaigns’ performance
  • Deliver digital campaigns on time and within budget
  • Live within the internet environment



  • Prepare campaign reports highlights results when compared to industry averages
  • Recommendations for next campaign
  • Utilising results of previous campaigns to forecast outcomes for upcoming campaigns
  • Monitor industry research for Data Marketing

Sales Support:

  • Proposal preparation – as directed via AD/AM
  • Sales competitive analysis
  • Revenue forecasting
  • CRM management


  • Degree qualified or equivalent
  • Min 1-2 years of industry related experience
  • Proficient in all MS Office Programmes particularly excel


Market rate with all the trimmings



Start Date:


Reports to:

Account Director – Wendy Kaisser


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